Pirelli

Pirelli is a globally recognized Italian brand, renowned for its innovation, advanced technology, and high-quality tyres. Founded in 1872, the company operates in over 160 countries with 18 production plants and approximately 31,100 employees. As a Pure Consumer Tyre Company, Pirelli focuses on High Value tyres for cars, motorcycles, and bicycles, excelling in performance, safety, and road grip. Holding over 50% market share in the Prestige segment, Pirelli leads the industry in premium Original Equipment tyres. Committed to sustainability, Pirelli aims for Net Zero by 2040, aligning with global environmental and social responsibility standards.